Assorted work for Las Vegas, from LGBTQ+ to rodeos to Xmas.
Dancing Through Vegas
LGBTQ
Las Vegas is a city that prides itself on celebration and lack of judgment, so we created a series of ads for PRIDE that spoke to that common ground.
We took seemingly inappropriate headlines and flipped them to show how everyone is free to have a good time here, because the last thing you go to Las Vegas for is to be judged.
RODEO
Each year, Las Vegas plays host to the Wrangler National Finals Rodeo – one of the biggest events in all of rodeo. We were tasked with creating ads for the rodeo, while maintaining Las Vegas' unique brand POV. Multiple Gold Addys - Print
DIGITAL HOLIDAY CARD
The famous poem, A Visit from Saint Nicholas – more commonly known as 'Twas the Night Before Christmas – tells the story of excitement and anticipation leading up to Christmas, but in Las Vegas, the real fun begins the night after Christmas.
SCRIPT:
'Twas the night after Christmas, and all throughout Vegas,
The city was buzzing, the parties outrageous;
Beds were all still made with meticulous care,
As none of the revelers had yet returned there;
With my lady in her best dress, and I in my suit,
We said cheers to the season, with a clink of champagne flutes;
When from across the floor, a murmur arose,
And I saw a man dressed as Santa, his head to his toes;
There was just something about him, his eyes full of light,
That made me say yes when asked to join him for the night;
We hit all the hot spots, partying well into dawn,
And then he bid me farewell, just before I said I couldn’t go on.
I started to worry a little as he drove off into the mist,
A night of wassailing like that might land me on the naughty list;
But then I hear him exclaim, “There’s no need to fear!”
“When you’re in Vegas, what happens here, stays here!”